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Volkswagen Korea launches 'Volkswagen Family Month' campaign for the whole family

byGyu Yong Kim
30 April 2024
Categories : News, Passenger cars
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Volkswagen Korea is celebrating Family Month by launching the 'Volkswagen Family Month Campaign' at 29 authorised dealerships nationwide throughout the month of May.

During the campaign, showrooms across the country will be decorated with a warm and welcoming design concept in line with Family Month, creating a comfortable and enjoyable environment for customers to spend time in. In particular, customers visiting the showrooms with children will receive a Volkswagen balloon, a layered puzzle figure (randomly selected), candy mix and snacks. (Limited quantities on a first-come, first-served basis, early closure if supplies last)

In addition, customers will have the opportunity to freely explore, test drive and discuss a range of Volkswagen models, including the family electric SUV ID.4, the timeless icon Golf, which celebrates its 50th anniversary this year, and the compact sedan Jetta.

"To celebrate Family Month, we have created a campaign that allows families to experience our wide range of models, including the ID.4, the first electric car for families," said Shin Dong-hyeop, Senior Vice President of Marketing and Communications at Volkswagen Korea. "We will continue our multi-faceted marketing activities to convey the brand's unique value of supporting diverse lifestyles to more customers."

For more information on the Volkswagen Family Month campaign, please visit the official Volkswagen Korea website and social media accounts.

Article roadtesting editorial (kyuyongk98@gmail.com)
Photo Volkswagen Korea

Tags: id4Family MonthGolfZetaVolkswagen
Gyu Yong Kim

Gyu Yong Kim

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Company name: Roadtest | Registration number: SeoulA02756
| Date: 31 July 2013 | Title: Road Test | Publisher-Editor: Ki-Bum Kim | Address: 626/704, 226, Seoun-ro, Seocho-gu, Seoul, Korea
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Company name: Roadtest | Registration number: SeoulA02756
| Date: 31 July 2013 | Title: Road Test | Publisher-Editor: Ki-Bum Kim | Address: 626/704, 226, Seoun-ro, Seocho-gu, Seoul, Korea
| Tel: (02)533-7477 | Youth Protection Officer: Ki-Bum Kim

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