GMC offers free in-car fridge with Sierra online purchase

GMC is running a special promotion for the month of August, giving customers who purchase a GMC Sierra online a free in-car (camping) refrigerator valued at $60.

The promotion is designed to celebrate GM Korea's third anniversary of online sales and is available to purely online customers who do not specify a dealer or dealership when contracting for a GMC Sierra online.

The GMC Sierra is the first 'full-size pickup truck' to be officially launched in Korea. With its bold design, powerful performance, luxurious interior and advanced convenience features, it is regarded as a monumental model that pioneered the ultra-large pickup truck segment in the domestic market, and is still receiving strong interest from consumers, especially since it sold out its first domestic shipment in two days after its launch in February last year.

Sierra was also named Pickup Truck of the Year by the Korea Automobile Journalists Association in its 2023 Car of the Year judging, beating out a strong field of domestic and international pickups. The 2024 model further upgrades its product offering, including an active variable exhaust system and new colours, to provide drivers with an overwhelming product experience.

For the month of August, GMC is offering financing for customers who purchase a GMC Sierra with up to 36 months of financing at 5.51 TP3T, or up to 72 months at 6.01 TP3T.

Meanwhile, GM Korea was the first Korean automaker to launch online sales in 2021, building an online sales system based on the customer-first value, accommodating customer needs and taking into account customer preferences for online purchases and trends in contactless payments. Currently, GM Korea sells the GMC Sierra, Chevrolet Tahoe, Colorado, and Traverse online, which has significantly improved the convenience and accessibility of purchasing for customers.

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Photo GMC